final revision of pre lim front cover

front cover pre lim

pre lim contents page

Pre lim contents page

Evaluation 7 Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Question 7

Click here for question 7

Evaluation 6 What have you learnt about technologies from the process of constructing this product?

During the creation of my media product, a music magazine, i've learnt a great deal about technologies and they have vastly helped my media product. I regually blogged about the the steps ive taken to to create my magazine and answer my questions. To make my product i used a number of different technologies. Needless to say, i use a computer but here is a list of all the thing i used.

• Digital camera
• Adobe photoshop
• Blogger 
• Interned explorer 
• Slide Share 
• Apple pages

Digital camera

i used this to take the pictures for all of my magazine photos also it was digital, compared to a normal camera i could up load the pictures strait away onto the internet, i also had the option to keep the photos or delete them, due to the large amounts of space in the camera i could keep a lot of photos stored in the camera with this camera i lernt how to use the features of the digital camera and use effects for the photograph

 Adobe photoshop 

Photoshop was how i constructed my whole magazine and it gave me the tools for it to look like a real magazine, where as in the past that was just not possible i learnt many things in my time of using photo shop

Evaluation 5 How did you attract/address your audience?

In order to attract my demographics I used a series of forms and conventions which they we’re used to / would be attracted to, in order to attract their attention.  After observing my case study and seeing the forms and techniques in which they use to address an older audience, I began to adapt these forms and techniques into my own production to a produce professional product.

Firstly, picking the right colour scheme for my magazine was difficult as my colour scheme had a big influence of my brand image, as costumers will associate a certain colour and logo with my brand that’s why obtaining the prefect brand image is very important to companies. Starting with my masthead design, I first looked at the psychology of colours in which people are attracted to, so I could get a better understanding of the implications and associating in which is portrayed with particular colours, therefore allowing me to manipulate certain ideologies of that colour onto my brand image.  From my research I found that younger demographics tend to opt for bright, bold colours which can grab their attention quickly. Whereas older demographics tend to go for dimmer, darker colours which are gentler on the eyes hence why a lot of magazines aimed at older demographics tend to have fewer colours and less bright colours.  For my masthead design I used the colours red and white, the reason for that due to the connotations associated with the colours, red is seen as a balanced colour and is generally liked by a high percentage of males. This gives a high possibility of attracting my demographic that will be predominantly female; however the use of the colours ensures a higher possibility of a men purchasing my magazine than women.  Looking at my case study Q who uses the house colours Red and White which is generally favoured by men is quite reflective of their demographic.

Another way in which I address my demographic was through the use of language. After reading and comparing two music magazine articles aimed at different age, social bracket, etc. I began to have a clearer understanding on how to address my demographics through the use of language. When reading the article aimed at the younger demographics I notice informal socialite and foal language, I became aware of how music magazine use different socialite to relate and communicate effectively and reflectively to their demographic.  There were also common references which a younger demographics would be interested in or be able to relate to such as reference to festivals, branded clothing est. Whereas the article aimed at the older demographic used slightly varies in their socialite, using a vast range of language which were formal but also using a little foreign language which may be familiar to an older audience who have more likely travelled more around the world learning different foreign saying and words est.  After seeing how an article targeted at an older demographic uses formal and foreign language but also unlike the article aimed at the younger demographics, the older aged article does not focus on aspects such as clothing and branding but on primarily on the music and musicians. This distinctive but subtle variations allowed me to see how I could attract and appeal to my demographics more by seeing the standards in which they expect by learning and using these simple but yet effective techniques I allow my magazine to portray professionalism by addressing specific features expected by my demographics.

An additional way in which I address my demographics was by using the feedback and results I received in my questionnaires. The contents page of my magazine includes features such as festival listings, gigs and club reviews and schedules, I have also included names, interviews, and features of popular artist which will be known by my demographic. The reason for this is to attract my demographics as 55% of participants who completed my questionnaire said that they are more likely to buy a magazine if they see a mention or feature of an artist or band they recognise or like. Thus the reason for using Madonna as my cover image, as when I was conducting my audience profile I estimated my demographics’ medium age to be 26, consequently showing that my demographics would have been listening to music of the 80/90 which Madonna would have been popular               as  during those times in which my demographics would have grown up listening to Madonna. I also added an editor’s page to my magazine in order to give my magazine a personal connection between the magazine and the readers. 

evaluation 4 Who would be the audience for your media product?

my target audience for my magazine would be between the ages of 16-21 this is a large range but i believe it is suitable from the content of the magazine i am making, the price also backs my rage of audience. It has to be made affordable because of the ages of the audience, id like to think that my audience would contain a mixture of both males and females, because my magazine is far from stereotypical so i want to make a balanced magazine. Also when talking about my audience we have to look at taste in music, my audience will have a wide variety of music to choose but i think they will have good taste in music because of what we are putting out mainly focusing on, Indie rock Pop Punk and main stream to 40.

Audience file
Female
Name: Oswin Baker
Age: 16 
favourite bands: Arctic monkeys, the Kooks and THE 1975
hobbies: singing, drama and football

                     Audience fact file

Male 

Name :Karl Mayer

Age:18

Favourite bands: Calvin harris, Plan B and kings of leon 

Hobbies: Singing ,Playing  gigs and song writing

From these files you can see how my audience has a wide variety of people reading the magazine mainly focusing on Indie music, the dress for our audience is hard to specify this is because of the wide variety but some of the shops that our audience shop in is shops like TOPMAN, URBAN OUTFITTERS, ARK, TOP SHOP AND VINTAGE STORES.

Evaluation 3 What kind of media institution might distribute your media product and why?

My magazine would be distributed by Bauer Media, this media group is one of the biggest distrabuters of media in the world it is a family business which started in germany, they own magazines radio stations and i think they would distrabute my magazine becuase my style icon is Q and Bauer media distribute that magazine. 

From these images you can see how i based my magazine on Q and i have made my magazine that covers most areas of music and made it relatable my gender is mixed along with my ethnicity and sexuality, Bauer media only look for top bands the latest bands, my magazine includes top bands like Franz Ferdinand The Smiths and Arctic monkeys, my audience is from the ages of 16 to 21 with 60 percent male and 40% female.

Evaluation 2 How does your media product represent particular social groups?

MY QUESTION 2 IS ON PREZI

CLICK HERE

Evaluation 1 In what ways does your media product use, develop or challenge forms and conventions of real media products?

Question 1 CLICK HERE